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Why advertise in Business Edge?

2013
Business Edge
Media Kit

(view pdf)

'I am amazed by your audience. In fact, of the literally thousands of interviews and articles on me over the years, I have never seen more reaction to a story than when I was featured in Business Edge. You must be doing something right!'

- Dave Chilton, author of The Wealthy Barber





Business Edge News Magazine's impact with readers and advertisers has fuelled circulation to the point where it is now delivered directly to more than 157,000 businesses twice per month in four distinct editions (Ontario, Manitoba/Saskatchewan, Alberta and B.C.).

Rotating distribution enables organizationsadvertising in consecutive issues to reach a remarkable 286,000+ businesses per month, including about 98% of business addresses in 50 key centres: Toronto, Mississauga, Markham, North York, London, Ottawa, Winnipeg, Saskatoon, Regina, Moose Jaw, Lloydminster (SK), Estevan, Calgary, Edmonton, Sherwood Park, Spruce Grove, St. Albert, Stony Plain, Leduc/Nisku, Hinton, Fort McMurray, Grande Prairie, Lloydminster (AB), Lacombe, Red Deer, Lethbridge, Medicine Hat, Airdrie, High River, Okotoks, Cochrane, Banff, Canmore, Cranbrook, Vancouver, North Vancouver, West Vancouver, Richmond, Surrey, Burnaby, New Westminster, Delta, Langley, White Rock, Victoria, Nanaimo, Courtenay/Comox, Kamloops, Kelowna and Vernon. No competitor comes close to reaching as many Canadian business addresses.

With its editorial excellence and unmatched distribution model, Business Edge has captured the attention of Canada's business community like no other product in the market. The result is a huge, loyal audience of highly educated, high-income and highly influential readers. This translates to tremendous value for advertisers.

Call now to reserve advertising space in Canada's premier business publication:

National head office:

Calgary: 403.769.9359
Email:

What the advertisers say:

"Marketing through Business Edge has always been very successful for us. I have been using it now going on two years and find it directs mostly qualified leads to us. Ninety per cent of our business over the past two years has come from our Business Edge advertising."

- Ken Purvis
Retailink International

"Everyone here is amazed with the amount of leads that come out of our Business Edge advertising. You seem to have found an excellent formula (strong business coverage combined with your unique distribution) to reach that highly sought-after SME decision maker."

- Paul Emond
Versature Corp.

"The quality of The Business Edge is reflected in the quality of readers that call us every time they read about League in its pages. League is very selective about the investors we invite to join us in our private REIT and we couldn't be happier with the results we've achieved thanks to this fine news magazine. Every ad brings an excellent return on our investment. The value we receive is tremendous."

- Emanuel F. Arruda, Chairman & COO
League Assets Corp.

"We couldn't be happier about our decision to advertise with Business Edge. As a growing company, we need measurable results from our advertising dollar. We advertise in a wide variety of business publications, but we continue to receive more qualified leads from our Business Edge ads than from any other source. Additionally, no other publication has offered more creative input into our advertising campaigns than Business Edge . . . and more importantly, they work. For Wardell, advertising with Business Edge has proved to be a sound investment, one that we plan to continue well into the future."

- Mark E. Wardell, President
Wardell Professional Development Inc.

"Business Edge has given us access to markets that no other publication has been able to deliver to us. We have had many calls from qualified people and continue to do so. I would recommend this publication for those businesses that want good results."

- Ron Aitkens
Harvest Capital Management Inc.

"ThinkProfits.com has been advertising in Business Edge for three years now and the results have been unequivocally, better than any other business publication we've tried. We attribute our success to the quality of Business Edge's editorial and the magnitude of its distribution, which is the largest of its kind in the country. We not only receive abundantly more leads from our ad campaign in the Business Edge, we also find that the leads are of a much higher quality. We are very excited about the return we get from the Business Edge and look forward to a long relationship with your publication."

- Shawn Moore, President/CEO
ThinkProfits.com

"Business Edge News Magazine has increased our company's exposure significantly. Business Edge's feature on investing in clean & sustainable geothermal energy and our trade show exposure resulted in considerable buying into our company."

- Gary Thompson, President & CEO
Sierra Geothermal Power Corp.

"We have never had better response to an ad than from our 1/3-page ad in Business Edge News Magazine. Not in the Globe & Mail, not in Western Standard, not in National Post. It shows the quality of the readership and the effective ad-creation team."

- Thomas Beyer, President
Prestigious Properties Group

"I originally contacted Business Edge because of its reputation as the leading business publication in Alberta and was pleasantly surprised to learn that it was launching a localized version in B.C. I have advertised two projects in the Edge and both campaigns delivered excellent returns on investment, consistently delivering qualified leads from all over the western provinces."

- Mia Crouch, Real Estate Project Sales and Marketing Specialist
Victoria