So you've had your fill of those mundane company outings.
Well, maybe it's time you left the golf tournaments, fishing trips and horseshoe pitching to your competitors and put the pedal to the metal. Literally.
How about getting revved up with a day at Calgary's Race City Motorsport Park that is anything but a drag?
Companies including Ford Canada and Finning Canada entertain clients and potential customers, rev up employees and reward contest winners and sales leaders with a day at the race track that is guaranteed to knock your socks off.
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ProFormance Racing stages an extraordinary Day at the Races Corporate Entertainment Program that has become a smash hit with the corporate crowd over the past decade.
Whether you're entertaining guests, rewarding top employees or building corporate team spirit, ProFormance offers one-day and two-day programs in which corporate groups of up to 21 guests are treated to the once-in-a-lifetime experience of taming the powerful ProFormance NASCAR-style Monte Carlo and Grand Prix race cars under the guidance of professional racing coaches.
A day at Race City begins at 8:15 a.m. with a 45-minute classroom session that introduces guests to some of the basic concepts of high-performance driving such as vision, the dynamics of weight transfer and the concept of heel-toe downshifting.
Guests are then fitted with racing suits and helmets and assigned to a car and personal coach for on-track driving sessions and track-side coaching at Race City's two-mile road course, 20 minutes from downtown Calgary.
On completion of the action on the track, guests pose for group photos and receive Certificates of Achievement that highlight the corporate logos.
A one-day program for a group of 21 at Race City costs $19,900 and is all-inclusive with a barbecue lunch and refreshments provided.
Many companies have given ProFormance the checkered flag for a banner day at the track.
"I have been involved with customer events for the past 15 years, but none of these has matched the relationship-building potential that I have enjoyed with ProFormance Racing," raved Tony de Sousa, industry sales manager with Finning Canada. "Time and time again, you relive the excitement of the day with your customer."
ProFormance, which operates at race tracks throughout North America, will also customize a race car that is used as the centre point of the day's activities, including being featured in the group photo and pictured on the certificates. ProFormance also welcomes family, friends and co-workers to take in the action.
The cost of painting and decaling a race car with your corporate logo is $2,500 and, for guests who want only decals, the cost is $1,200.
Other options include limousine service, special catering, prizes such as jackets, hats and trophies, and an on-site photographer.
To find out more about the ultimate team and customer- relationship building experience, call 1-800-567-RACE or visit www.proformanceracing.com.







