Articles / Technology Edge

Thousands of traditional businesses have embraced non traditional methods of digital marketing, customer relations management (CRM), online booking, payment and scheduling systems that actually beef up their bottom line.

Without these 21st century tools, it’s getting harder and harder to compete in ANY field.

So where does a traditional business operator turn to gain entry to this not-so-mysterious digital world? The obvious place to start is Calgary-based Pump Interactive, A Digital... Keep Reading

According to a UPS Canada survey, 62 per cent of small and medium enterprises (SMEs) find that e-commerce plays a critical role in their business. Findings from the Small Business Challenges survey indicate that a company’s website (64 per cent) and Facebook (40 per cent) are the most frequently used e-commerce channels.

“What we’re hearing from our customer’s corresponds with the data . . . ,” says Jim Bena, UPS Canada. “E-commerce is a prominent component of business and... Keep Reading

Surveillance Shop soars to new heights

As far back as he can remember, Curtis Dyck never nursed any entrepreneurial ambitions. He played high school football and generally enjoyed himself while he was growing up. But once he started getting serious about life, he really put the pedal to the metal. He’s a natural organizer with a deeply rooted work ethic which has helped him build a super-successful security business and has enabled him to beat out enormous corporate competitors for important contracts on a regular basis. Since... Keep Reading

My favourite part of the conference is getting to meet the industry experts and academics who are studying the future of telecommunications. This year, a lot of them had their heads in the cloud – literally. Cloud computing is the current tech darling and this conference had experts like Peter Coffee, VP of U.S.-based Salesforce.com, explaining cloud solutions like his company’s are already producing huge benefits – and they are.

But there may be a fly in the ointment: too many clouds... Keep Reading

So, when it comes to our technology products, small and portable is what we like. While most of us use mobile phones (82 per cent), laptops, used by two-thirds (66 per cent), have surpassed the standard desktop computer (60 per cent) and 17 per cent of us are already using tablets. Given the multiplicity of devices in use, it becomes increasingly important for brands to have an online presence that is optimized for computers, tablets and mobile phones alike. Once upon a time, that would have... Keep Reading

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